ART DIRECTOR PHOTOGRAPHER SET STYLIST CAMPAIGNS
Lymphworx
Creating a brand identity + social media presence for a luxury lymphatic massage boutique.
Service
Branding + Social Content
Client
Lymphworx
Year
2024
A/B Testing
Testing to see what consumers prefer for instagram reels and paid ads. A was a luxury + high end look, while B was a more simple + relatable approach.
Social Before
Before working together the client was utilizing iphone photography or the customers before + afters.
Social After
After working together I created a luxury, educational, and fashion vibe. While still utilizing customer before + afters woven into the aesthetically pleasing content. As well as, incorporating promotions.
The Feed
Earthy - Stone white, warm grays, boho elements, with gradients to black colors and back to warm.
Luxury - Black and white text. Lux imagery.
Education - Health, services, the brand.
Lifestyle - Wellness, health, body positivity, luxurious, but natural and inviting.
Stories
